50 Google post ideas for RV parks and campgrounds

A Google post is a short update that appears on the park's profile in search and maps. The useful ones tell a camper something current and specific: sites open for a holiday weekend, a rate for the season, an event nearby, a new amenity.

The hard part is not writing them. It is having something to say on the day the reminder appears, which is what the fifty below are for.

Opening and season start (1 to 6)

1. The season opening date, posted several weeks ahead.
2. Booking now open for the coming season.
3. What has changed since last season: new sites, resurfaced roads, upgraded power.
4. First weekend availability, with the site types still open.
5. Office hours for the opening weeks, if they differ from peak season.
6. A welcome-back note to returning seasonal guests.

Seasonal and weather (7 to 14)

7. Shoulder-season rates, where they differ from peak.
8. What the park looks like in autumn colour, or spring green-up.
9. Midweek availability during a busy stretch.
10. The quiet weeks worth knowing about, for campers who want space.
11. Seasonal amenity opening: pool, splash pad, camp store.
12. Seasonal amenity closing, stated before guests arrive expecting it.
13. Winter access arrangements, for parks that stay open.
14. Closing date and last available weekend.

Events at the park (15 to 22)

15. A potluck, cookout or coffee morning.
16. A live music evening or open-mic night.
17. A holiday activity: egg hunt, costume night, fireworks viewing.
18. A guest craft or hobby session.
19. A group or rally booking window opening.
20. A regular weekly activity, posted as a standing item.
21. A charity or community event the park is hosting.
22. Photos from an event that has just happened.

Local events and attractions (23 to 30)

23. A festival, fair or race nearby, with the dates.
24. A local farmers market, and which day it runs.
25. A seasonal natural draw: wildflowers, migration, leaf colour, stargazing.
26. A nearby national or state park, with the drive time.
27. A route recommendation for arriving with a large rig.
28. A local restaurant or brewery worth the trip.
29. A hiking or biking trail from the park, with distance and difficulty.
30. A fishing, boating or paddling spot nearby.

Amenities and site details (31 to 38)

31. A specific site type explained, with length and hookups.
32. Big-rig access: what the park can take, and the recommended approach.
33. Pet facilities: the dog run, the walking loop, the rules.
34. Laundry and bathhouse facilities.
35. What the internet realistically supports, stated honestly.
36. The camp store, and what it actually stocks.
37. Accessibility features, described specifically.
38. Where to fill and dump, and whether it is included.

Improvements and behind the scenes (39 to 44)

39. A completed improvement, with a photograph.
40. Work in progress, and when it will be finished.
41. New picnic tables, fire rings or site markers.
42. Landscaping, tree work or road grading.
43. A staff introduction, where the person is happy to be named.
44. A milestone: an anniversary, a hundredth review, a season completed.

Long-term and off-season availability (45 to 50)

45. Monthly sites available, with the rate and what it includes.
46. Seasonal site openings for next year.
47. Winter or snowbird availability, posted well ahead.
48. Availability for work crews or extended stays.
49. Whether utilities are metered on long stays, stated plainly.
50. A waiting-list note when long-term sites are full, so demand is captured anyway.

Writing one that is worth reading

Four things separate a post somebody reads from one that fills a slot.

• Be specific. "Sites available this weekend" is weaker than "four pull-throughs open Friday to Sunday".
• Include a date or a number wherever one exists. It is the difference between an announcement and a filler.
• Add a real photo of the thing being described, not a stock image.
• Give one next step. Book, call, or read more. One, not three.

A rhythm that survives the season

Once or twice a month, done consistently, beats a burst of eight in April and nothing after.

The practical approach: write several at once in the off-season, post them on a schedule, and slot timely items in as they come up. That way the busy weeks do not depend on somebody having a spare ten minutes.

What matters is that posting is a small standing task rather than a project. The marketing plan template puts it on the monthly list alongside the other recurring work.